Ranching
We believe healthy food can and should be produced in harmony with nature.
We envision a region where family ranches are thriving — economically and ecologically. And land stewards are rewarded..
Together, we are producing high-quality food in ways that support nature, people, and jobs.
HEALTHY RANGELANDS, THRIVING RANCHES
Our Regenerative Ranching program is advancing regenerative management practices on millions of acres of rangeland, and gaining more market recognition for beef grown well. This includes:
Advocating for leading retailers to recognize healthy rangeland stewardship.
Securing conservation funding for health rangeland management.
Bringing ranchers together to share best practices.
Adopting practices that improve water quality and reduce drought.
VIRTUAL FENCING TECHNOLOGY AT SCALE
Our virtual fencing program is accelerating adoption of this precision rangeland management tool that improves outcomes for nature as well as a ranch’s bottomline.
Virtual fencing is:
More affordable than ever.
Supports wildlife migration.
Helps replace fencelines lose in wildfire.
120
Family- or Tribally- owned ranching businesses
7M
Acres of public & private rangeland
$67M
Estimated annual increased market return for program producers.
13
Western States